A complete Lolita look can include: a hair accessory, a dress or a jumper-style skirt with a blouse, a petticoat, tights or stockings, and accessories. When it comes to accessories, few things are off-limits. Lolita’s are known to sport bonnets, headdresses, wigs in assorted colors, parasols, and multiple petticoats to achieve the desired fullness of the skirt.
Each brand has its own particular style to choose from. This may seem limited, but with some creativity, the brands can be styled anyway the wearer likes. The Lolita community may be small, but size has not stopped it from branching out into sub-styles. Members are typically imaginative and want to apply different detail elements to their coordinates (or co-ords as they call it). As a result, members come up with what you may consider themes, and built their co-ords around that. Some of the most popular types of Lolita sub-styles are sweet, classic, and Gothic. Smaller sub-styles include, punk, witch, country, and vintage, among others. Whatever style she chooses, a Lolita will make sure she looks like she stepped out of a fairy-tale filled with lace and luxury.
by Marquila Herrera
Some of you may recognize the term Lolita as it relates to the infamous novel by Vladimir Nabokov. However, in the context of fashion, this term takes on a very different meaning. This Japanese fashion subculture is based on the way royalty dressed in Western Europe from the late 17th to the early 18th century. Not to be confused with costumes, this style incorporates petticoats, loose corsets, bonnets, and enough bows and ruffles to make you cross-eyed. It is a highly feminine, girly style almost reminiscent of an old-fashioned doll.
These looks are so niche that they cannot be found in common large retail stores. Specialty shops like Angelic Pretty, Innocent World, Alice and the Pirates, and Baby the Stars Shine Bright produce Lolita- style dresses and matching accessories. These looks can be difficult to style, so Lolita’s tend to buy entire outfits from a brand at one time. Every Lolita knows exactly what brand(s) she is wearing at a given time. With few options of retailers, the brand is an important concept for Lolita’s. The type of brand you wear indicates your style and acts as a status symbol for those who have the rarest designs or most expensive brands.